Essentials of Songwriting

by Richey McCourt

 

1. Give yourself as many opportunities to be creative as possible.

In doing this, you’ll identify obstacles in your way in any given week.

What is getting in the way of you sitting down and being creative? Once you identify these obstacles, they’ll become easier to manage and overcome.

 

2. Always have your antennae out for new ideas.

Be open-minded when you’re watching films, TV, or during conversations. You never know when a great concept, melody or lyric idea will strike you.

 

3. Being time efficient & organised, leaves more room for creativity.

Consider using new tools to make your more menial tasks quicker to complete.

 

Voicenotes

Voicenotes are great, now start rating each recording. Each time you record a musical idea to your phone, rate it: 1 star for good, 3 stars for great. This will save you time when you go back through your voicenotes.

 

RhymeBrain

This is one of many rhyming resources available. Cole Porter is one of the greatest songwriters of all time. He used to carry rhyming dictionaries around with him. If it’s alright for Cole to use them, it’s alright for us.

 

Splice: a large catalogue of royalty-free samples.

 

Suggester: a phone app to help you find chords that work well together.

 

Samply: great for producers when sending mixes and songs to clients.

 

Session Studio

By Max Martin, Björn Ulvaeus from ABBA, and Niclas Molinder. This helps you clear your songwriting splits more efficiently. It makes it easy to send metadata to labels, such as the key, BPM, lyrics.

 

Disco

Great if you have a catalogue of songs you want to get in front of music supervisors in a professional setting. It’s standard amongst the TV/Film syncing industry. It also makes it easy to send playlists to A&R people.

 

Soundflow

For producers, this streamlines a lot of the menial tasks in your Digital Audio Workstation. If something repeatedly takes you 10 clicks, Soundflow enables you to do it in one. This will help you get the time-wasting tasks out of the way.

 

4. Ask yourself what kind of songwriter you want to be.

If you had a magic wand and you could get your dream record deal or publishing deal, what does that look like?

A lot of people know they want to be a songwriter but haven’t asked themselves that practical question. If you’re taking time out of the week to hone your craft, you can’t be wishy-washy about your objective. Consider the below questions:

  • Are you an artist-songwriter singing your own songs?
  • A songwriter for hire?
  • Both the above?
  • What does your market look like?

If you figure this out, the path will be clearer.

 

5. Rewrite & be a good editor.

Often you need to be bold and say, “we need new lyrics”, or “we just need to start again.”

Your first draft is the first step. In a writing session you have to leave no stone unturned. Refine, refine, refine, refine. Draw every ounce out of a melody. Don’t settle for OK.

If you feel like you’re internally coming up with excuses for why a certain section isn’t right,  you need to go back and work on it. Maybe the first half of the song needs to be repeated? 90% of the time asking yourself questions like this results in a better song.

 

6. Don’t be afraid of repetition.

Carly Rae Jepson’s hit, I really like you is a great example of how repetition surprisingly works really well:

“I really, really, really, really, really, really like you

I really really really like you”

 

7. Let a song marinate.

Give it a break for a few weeks and when you go back, you’ll hear straight away what you need to do to it.

 

8. The most simple melody or riff is often the best.

Example: The Weekend – Blinding Lights riff

Think of ways to create something to anchor your song around, perhaps a lyrical phrase or a riff. You want to grab the listener with a simple hook.

As Sinéad O’Connor said about songwriting:

“It’s much harder to be simple than

it is to be complicated.”

 

9. Get in the room with good songwriters.

This will push you in your game. Collaborating will make you consider things you haven’t considered before.

 

10. Define what your song is about.

Perhaps it’s about the split second you meet someone on the dancefloor. Everything in the song should lead up to, and emphasise, that moment. Create a world around that moment.

By keeping the lyrics focused you’ll make it easier to lock in the listener.

 

11. Consider song themes that everyone can relate to.

For example, break-ups.

 

12. Networking is important.

Even the most established songwriters still knock on doors emailing artists, managers, & publishers. Use every opportunity to make and build relationships in this industry.

 

13. Everyone gets rejected probably 90% of the time.

Google search big bands and artists who got rejected before they become successful.

You have to strike a balance of both internal self esteem to enable you to get back in the studio, as well as being self-critical to keep pushing yourself to do better.

Try to learn from rejection, don’t take it to heart. Songwriting is subjective.

 

14. Be a Jack-of-all-trades.

It’s rare that songwriters stick to just songwriting all of the time. Remain open-minded and consider what other, related pies you could have your finger in.

 

Building Your Fan Base with Marketing Platforms

by Maya Cullen

 

1. Figure out your brand as part of your creative journey.

Examples of artists who are also strong brands:

Chappell Roan

David Bowie

Billie Eilish

Bowie is all about reinvention and storytelling.

Chappell Roan is bold, outspoken and not afraid of speaking out about social issues.

Billie Eilish is raw, edgy and doesn’t adhere to societal norms.

 

How do you want to be portrayed as an artist?

 

Consider the following questions:

What is your unique sound and style?

Is there a message you want to get across?

You don’t have to be political or moral, but what is unique about you?

What do you want to portray through your music?

How do you want your fans to feel after listening to your music?

What colours fit with your style?

 

2. Consider who is listening to your music.

If you’re on Spotify, use the artists’ tools to review the demographics of your listeners. Most platforms such as Amazon Music, TikTok and Instagram also show audience insights.

Knowing where your fans are listening from should inform where you tour.

Think about what else your fans are interested in. Where do they spend their time online? This will help you to engage with them.

 

3. What other artists do your fans follow?

If you scroll to the bottom of the artist page on Spotify you can see other artists your fans are listening to. This will help you pursue support slots or decide who should support you. It can also open up collaboration ideas. Maybe there’s a producer in the same space whom you could ask to remix your songs.

 

4. Targeted ads on digital platforms can help.

If you’re performing in a particular city and your fans also like Chappel Roan, target her fans in that particular city.

 

5. Make sure search engine robots and algorithms are aware of your content.

Search Engine Optimisation is important. Take every opportunity to describe your content properly using keywords.

Fill out all the alt tags available so that imagery is described. As well as being important for SEO reasons it’s also incredibly important for enabling people with impaired vision to engage with your content. Their screen readers will describe your visuals to them.

Whatever platform you use, tagging people and using hashtags will enable you to show up in more online spaces, e.g. if someone clicks on a location/venue on Instagram Stories they’ll see your post if you’ve tagged that location/venue.

Hashtag genres, styles, themes, locations. This will all help to move your content higher up in search engine rankings.

 

6. Enable people to see you just being yourself.

Your content doesn’t have to be polished. Show your personality. Giving people insight into you as a person is important.

Publish behind the scenes content. For example, #OnTour is a massive trend. It’s an opportunity to give insight into what happens when you’re on tour, featuring run-of-the-mill, everyday stuff like the chats in your tour van.

 

7. You can build a TikTok community quickly, particularly around viral trends.

Robert Grace is a good example of a popular Irish artist on TikTok. He had a “viral moment” on the platform with his song Fake Fine which started a bidding war between major labels. He now has millions of TikTok Followers.

Keep an eye on trending sounds and challenges. Duets and stitches are a great way to build your audience here so that you’ll be seen in different circles on the platform. Collaborate with friends here.

When you Go Live on TikTok your content is shown to so many more users, not just to your Followers.

 

8. Encourage user-generated content.

Ask your fans to use your song in their social media videos. If a song takes off, you could have a “viral moment” on TikTok if people use your music on their own content.

Perhaps you could take a line from your song that’s aligned with Valentine’s Day, for example, and publish that around Valentine’s Day.

When you release new music, create different videos with excerpts of your song. This will make it easier for people to use different excerpts.

 

9. Direct artist to artist relationships are extremely valuable.

Bands often pick their support acts themselves. This trumps anyone a label or promoter will recommend. Irish bands are great at promoting each other. Digital platforms, Instagram in particular, enable you to engage with other artists.

 

10. If you don’t have a high end music video, make a lyric video.

On YouTube, you can premier a video and set up a live chat and listening link enabling you to just sit and chat with the community you’ve built around you, whether it’s 10 people or 10,000 people.

 

11. You can set up a Facebook messenger group for your community.

This is a private group where you can engage with fans. It’s a great space to keep them up to date with gigs or maybe send pre-save links.

 

12. Consider what platforms music professionals use.

A lot of promoters still use Facebook to promote events.

Journalists/broadcasters are still very active on Twitter/X.

A lot of A&R people discover new music on TikTok.

 

13. Patreon helps you earn a recurring income.

Orla Gartland is a good example of an Irish artist who does well here. She has built a community on Patreon where she shares exclusive content.

 

14. Engage with your fans on digital platforms.

Use as many interactive elements as you can on Instagram Stories such as polls and countdowns.

Reply to comments and Direct Messages. Message people back even just to say thanks. The more that you engage with Comments the more the algorithm will amplify your content.

 

15. Take two days a month out to shoot strong content.

Get three or four outfits together and shoot many different scenarios. Visit cool visual places like Poolbeg Towers, Dublin lanes, or somewhere aligned with your brand. Think of content ideas and spend a few hours at it. Work smarter not harder. It can be exhausting trying to be creative on social media every day.

 

16. Think of the time of day you’re posting

Where are your audience at certain times? If American audiences are important to you, don’t post in the morning Irish time because New York will be fast asleep.

 

17. Have a mailing list.

At gigs, get out the old paper and pen or use a QR code so people can sign up to your mailing list. This is sensible because social media platforms can be precarious. Just look at the threatened take down of TikTok in the US. Nobody knows what the future will bring so don’t put all your eggs in one basket.

 

Navigating the Music Industry

by Harry Martin

 

1. There are so many ways to navigate the music industry.

There are many routes to success. Fast routes and slow routes, straight routes and meandering routes. Hopefully they will all take you to the ultimate destination of a successful career in music.

Be your authentic self on the journey.

 

2. Maintaining a good work ethic is essential.

Everything comes down to the song and the recording. Spend time on it, refine your art. Without that, a successful career probably isn’t waiting for you.

 

3. If you’re a solo artist, the music industry can be a lonely place.

I would recommend you find another solo artist to share the journey with and talk to. There are great learnings to be had from sharing experiences.

Even if you are in a band, there would still be great benefit in sharing your experiences with musicians and artists outside of your group.

You don’t have to be alone.

 

4. Be patient.

It may take some time before your career gets fully underway. For example, Leonard Cohen was 33 before he released his first album, and it wasn’t immediately successful either. His career turned out ok!

 

5. On an optimistic note, if your work is good and finds an audience, you can get paid for the rest of your life.

On the subject of patience one should remember that remuneration will be slow to come too.

A plumber or a teacher, for example, completes their work and they get paid for it at the pre-agreed rate. As a musician, you have no pre-agreed pay rate. You’re doing all this work now and you’re not getting paid for it, or if you are, it’s minimal. Don’t despair though.

If you write or record a song that finds a large audience, your royalties will flow in for a long time (and indeed long after you depart this world should you be the writer).

 

6. In the Streaming era, you will most likely need a significant body to generate even a basic income.

This will require patience again, and probably some assistance with funding or some of the other income streams help plug that gap.

Roughly 100,000 streams will earn you in the region of €300-€400. You will need to get a strong body of work together, be that recordings or compositions.

If you are a singer-songwriter, you could consider writing with or for other artists too. They may actually release that song. That will add to the body of work which one hopes will get you towards a basic living income.

 

7. Manage your expectations.

There’s a lot of rejection out there waiting for you. Putting music out invites people to form an opinion on it and share that opinion. It may not always be an opinion you want to hear. Music is subjective, who’s to say what’s good or bad? I would suggest you don’t take criticism to heart. Easier said than done.

A lot of labels, managers might turn you down. That does not mean you are not a good artist. You may not be a good fit for that particular label or manager.

Many of the most successful musicians have experienced rejection at some point, for example Ed Sheeran, U2 and even The Beatles. In these instances, I think it’s fair to say everything worked out ok.

 

8. Get informed.

You are most likely going to be your own manager, at least for the early stages of your career. I would urge you to get informed about the industry, particularly the local scene.

There is a lot of information available to us in Ireland to get yourself a solid understanding of the basics of the music industry. Minding Creative Minds, First Music Contact, IMRO, RAAP to name but a very few. They have excellent events, webinars and podcasts too.

If you do ultimately become successful, I would suggest you stay informed. When it comes to making big decisions about your career, do not fully abdicate that decision to a manager, label, agent or publisher to make on your behalf.

 

9. Lawyers & contracts

Never, ever sign any paperwork without having a music business lawyer review it first. If you are short of funds, ask the label/publisher to add an extra advance to cover this cost. It’s in their interests too to ensure that you have been well advised.

 

10. Accountants and tax returns

Get an accountant to help you. This will likely save you money in the long run if you do have a successful career in music.

Keep financial records. Get yourself Excel proficient and begin to record all income and costs. You will have to do a tax return. If you have income but no evidence of expenses, you will pay tax that you shouldn’t be paying. The Irish state has enough money!

 

11. Finance tip.

Take time to review all statements you receive from aggregators, publishers, labels, collection societies such as IMRO, RAAP & PPI.

Make sure all your works are listed. Make sure all the key music markets are covered. Compare them with the previous statements to see if there are any significant and unexplained changes

At the start of your career, you will want to ensure that all of the money due to you is paid, and in a timely fashion.

 

And lastly, just to reiterate…. Never sign a contract without having a lawyer review it. I mean, never!

Oh, and keep following Minding Creative Minds.

 

Building Resilience

by Sinead O’Brien

 

1. At some point in your creative career you’re going to be rejected.

When it happens, you might feel paranoid, “Is there something I did wrong? Does somebody not like me?”

You might question everything, “Is this where I should be? Should I be doing something different?”

Sadly, a huge amount of genuine talent leaves the industry as a result of rejection.

 

2. Most successful creatives have been rejected many times.

In my experience as a writer and filmmaker, for every successful project there have been at least 10 that have been rejected.

When you see someone who is doing well, you can guarantee they’ve had projects that didn’t work along the way.

Understand that rejection is part of the creative’s journey no matter what level you’re at.

 

3. Rejection is not personal, it’s business.

If you’re in the arts, you’re putting yourself professionally and emotionally out there. You pour your heart and soul into your work so it hurts deeply when it’s rejected.

Usually it’s not about you, they’re just not looking for what you’re doing at a particular time.

 

4. Treat yourself like a business when you’re putting yourself into the world.

When you’re creating something and in a creative flow, think of yourself as an artist.

When you’re applying for funding, organising tours and payment, think of yourself as a business.

Detaching the two is difficult.

 

5. Wallow in your rejection for a little while.

Crawl into a hole, feel really sorry for yourself. Allow yourself to be completely and utterly vulnerable.

Be good to yourself during this time. Do what eases you out of that negative space – go for a walk, spend time with friends, go to the cinema.

The trick is not to wallow for too long. If every single time you crawl into a hole and don’t come back out again, it’ll be really hard to have any longevity in your career.

 

6. Don’t wait around anticipating emails/phone calls.

Get on with other things. Find something else to throw yourself into after you’ve submitted an application or gone for an audition or interview.

If you’re sitting waiting, you’re in a negative zone, you’re doubting yourself, and so the moment it doesn’t work out, you fall flat.

Keep yourself busy. If you’re doing a lot, then a lot more will happen for you.

 

7. It’s a small, tough industry; don’t be getting annoyed at people.

Nothing good will happen for you while you’re in a negative, bitter and resentful space.

Don’t be bitter towards your peers, they’ve likely been rejected as much as you have.

The very first thing you should do when you hear someone you know has received an award you went for, is congratulate them. It makes you feel better and will help you move on.

If you give off positive vibes, that energy will come back to you.

 

8. Help people and ask people for help

Keep that pond of positivity moving around you. It will make you feel more positive about your work and you won’t get embittered.

 

9. Turn the negative outcome into positive energy.

Go back to a project with fresh eyes: Am I able to fix it following feedback and apply elsewhere?

Maybe change the format. Bring it down another avenue. What else could your project be? Where can you improve it?

When you’re told the time isn’t right, put it to one side. In two year’s time, you might see suitable callouts for it.

 

10. Most creatives do other jobs to keep them going in the industry.

Don’t be embarrassed about this. You might not like a particular job but it pays the bills and enables you to continue making art which is the objective.

Never put all your eggs in one basket.

 

11. When you’ve gotten back on the horse a few times, you’ll get better at it.

The more you grow, the bigger the rejections are. Consciously, work on building resilience early in your career.

Successful people know well how to deal with rejection.

 

12. Social media is only one side of the story.

Seeing other people do well when you’re not, is really tough. People are just trying to promote themselves, as they should. Understand that.

Remember that the people you’re seeing on Instagram are encountering the same difficulties as you; they’re just not advertising it. People don’t publish their rejection letters.

Take a break from social media when you get rejected, it’ll make you feel better.

Remove what doesn’t make you feel good about yourself. If you’re not feeling good about yourself, you’re not in peak creativity.

 

13. Never do two different creative projects in the same day.

It will mess your head up.

 

14. Start a peer whatsapp group among 8-ish people in your industry.

This is a place where you discuss rejection and you can get support – very important if you’re in an isolated job. Being a creative is often an isolating job.

Every so often, do a brainstorm on a group member’s project. E.g. read one person’s script.

Set the group up with people you trust who are constructive. Don’t spend time with people who don’t make you feel good.

 

Unlocking Your Potential: Overcoming Limiting Beliefs & Mental Blocks

by Agnes Burke

1. Understand where your limiting belief comes from.

If you understand where your limiting belief comes from, you’re more likely to be able to change it. It takes a lot of courage to go back and do the hard work of figuring out where that limiting belief came from.

An example of a limiting belief might be, “I’m not a confident person.” Why do you think that? How did that belief begin?

 

2. Visualise

If you didn’t have this self-limiting belief, where would you be right now? How much would you be earning? How would you be feeling? What does that version of you look like?

Map out the path to where you want to go. Visualise your mission, your strategy and your action plan, including your timeline. This is very important and putting it somewhere you can physically see it every day is essential.

 

3. How do you get from a fixed mindset to a growth mindset?

Just do it. There are lots of layers to this, but you have to put one foot in front of the other and make progress. Even if it’s just baby steps.

 

4. Be open to new ideas.

How can you learn from every experience? Flip your mindset around. Ask yourself, “What’s here for me? What’s the golden nugget?”

 

5. Feedback is valuable.

If you’ve been rejected, you’re learning. In every area, every day is a school day. Remember that.

 

6. Celebrate growth and resilience.

We’re not great at celebrating. Think about the goals you have achieved. Pat yourself on the back for achieving them.

 

7. Try positive affirmations.

They do go into your subconscious. Little sayings like: “I’m worthy of success, I’m open to new opportunities.”

Healthy self-talk keeps the door open for growth. You need to practice it. Repeat the words, “I can do it, and I am doing it, and I will do it.”

 

8. Take mindful breaks and practice self-care.

Who fills your cup up? Where do you get the energy that motivates you? How do you look after you?

Take that five minutes for yourself with a cup of coffee or something you enjoy, maybe it’s going for a walk. Really enjoy and savour every moment of it.

 

Telling your story on stage using the language of theatre with Alice Coghlan

by Alice Coghlan
www.wonderlandtheatre.com

 

Consider the onstage space and the offstage.

In theatre, it’s your job to make the offstage space to come to life. Theatre ignites the audience’s imagination bringing the story or vision to life in their minds, whereas film shows you a lot more through visual effects, etc.

 

Consider how your characters sound.

Arthur Miller, for example, is very much an auditory playwright. He said he couldn’t write until he heard the characters in his head.

 

Don’t focus too much on dialogue.

There are many theatrical languages of which dialogue is the principal one, but we also have the language of:

  • light
  • sound
  • design
  • image
  • body language
  • the body in space
  • the tone of the actors’ voice
  • the expression of the actor

These are just a few theatrical languages.

There’s also so much that can be done with silence and pauses. What someone doesn’t say can be extremely evocative.

 

A hand-held prop tells a story.

What a character carries on stage tells you a lot about them. Use narrative hand-held props to bring your characters to life, e.g., a walking stick indicates the age of character, a fan tells the audience that it’s hot or that the character holding it is a fine lady.

 

Phones, for example, are used as props so that a character can avoid communication. Phones are like little masks we carry around with us. You can hold it up and hide behind it.

 

Think about presence and absence; who’s on, who’s off-stage?

What is the effect when one member of your family is not present? Does the mood lean a certain way?

 

Think about the inner child in your character

Getting that person out onstage is powerful. Vulnerability draws the audience in.

 

The power of the body in space tells a story.

The stories the body carries through movement are significant. What rituals or ticks does your character express? How does their body react when they’re uncomfortable or unsure.

Every body on this planet has their ticks. An actor’s work is to “detox” themselves of whom they are before embracing and expressing a new character physically. These rituals/ticks sometimes might intersect with the actor’s body. Finding the body of a character is the actor’s job.

 

Consider setting and staging your play in a specific space.

Site-specific work can enhance your story. Maybe the street is your set and where your play is staged.

 

Effective Communication & Collaboration

by Brian O’Regan

 

Effective collaboration takes time, patience, and effort – but it’s worth it. 

Collaboration allows us to achieve things that we could not achieve on our own, and it enables all parties involved to operate at a higher level. Effective collaboration needs effective communication, and although it can take time to build, it’s always worth the effort.

 

Listen first, and listen with a genuine desire to understand. Then speak. 

Listening is more important than speaking when it comes to effective collaboration, so listen first and then speak. Listen with a desire to understand what the other person is trying to say and try to see things from their perspective first.

 

Approach collaborative conversations with an “abundance mentality”. Try to be as open, honest, and generous as possible. 

Having an “abundance mentality” means believing that there are plenty of opportunities for everyone. When we begin a collaborative relationship in this way, it opens up far more possibilities than a narrower scope would allow. While maintaining a sense of generosity, also be careful to protect your most valuable assets, particularly in the early stages of a new collaboration.

 

Know what you’re bringing to the table, know what you need them to bring to the table, and make sure that you’re both at the same table. 

Effective collaborations are built on strong foundations of mutual alignment and complementary skills, knowledge and resources. Make sure your shared goals and values are aligned, and make sure that what you bring to the relationship complements what the other brings.

 

Build trust by showing trust and by demonstrating trustworthiness.  

Trust is the glue that holds strong collaborative relationships together. We can build reciprocal trust by showing that we trust the other person, and by demonstrating trustworthiness ourselves. Trust takes a long time to build, and it can be shattered in seconds, so treat it with great care.

 

Aim for “synergy” in your relationships, and “win/win” in your agreements.  

Synergy is the highest form of collaboration, and it’s where the collaboration itself brings ideas and results that could not have been achieved by both parties working independently.

When an agreement is reached, make sure it’s a balanced “win/win” agreement, where both parties achieve what they set out to achieve. If this isn’t possible, you can also decide not to collaborate.

 

Ensure you are communicating with clarity, confidence, and intent. 

When you communicate, make sure you’re doing it effectively. Be clear, concise and confident, but not forceful. Before you speak, make sure you know what you’re trying to say. Ensure your non-verbal communication (such as body language) doesn’t contradict what you’re saying verbally.

 

See the value in the different opinions of others.

If someone has a different opinion to yours, or if they’ve done something differently to how you wanted it to be done, don’t criticize them – try to see it as an opportunity to see things from a different perspective. Don’t assume that you’re right. Welcome the opportunity to expand your own knowledge and awareness of different approaches.

 

Deal with disagreements carefully and empathetically. 

Don’t let a disagreement turn into an argument. Find common ground again and go back to basics if you need to. Figure out whether the disagreement is related to your shared vision/goals, your values, or your methods. Take the time to understand their perspective, and don’t make impulsive decisions. If you’ve made a mistake, admit it quickly and honestly.

 

If no solution can be found, carefully consider your options with the other collaborative partners. 

If a collaboration has reached a point where it’s just not working anymore, or if no solution can be found for a particular difference or disagreement, then you’ll need to carefully assess your options depending on the circumstances. This is also where effective communication will be vitally important.

If you’re ending an official collaboration, try to end it collaboratively. You can both agree to disagree. This process may benefit from some external facilitation from a third party but try to resolve it between yourselves first.

Looking for a Producer

Juley-Ann Collins + special guests:
Promenade’s Kath Gorman & Ciara O’Mahoney

 

1. A producer is someone who coordinates, facilitates, and develops.

Generally, the producer oversees budget and people management; like the chef pulling together the ingredients for success.

What makes a good producer? It’s multi-faceted with relationship-building at the centre.

Fundraising is part of the producer’s job. They need to be able to think creatively about different funding sources which also comes down to relationship building.

Usually, the producer works behind the scenes and is supporting artists with their creative vision; helping artists realise their vision.

 

2. Define the right producer for you.

Before you begin, consider: what are you looking for in a producer? Do you want a sounding board? A mentor? Someone to help with marketing?

We all have different skill sets so keep that in mind when you’re looking for someone to work with. Make sure your producer has the specific skills your project needs.

 

3. Define what you want a producer to help you with.

Do you want someone to take on your big project or just a small task? Do you want help developing an idea or applying for funding? It’s important to allocate time to do this important preliminary work.

 

4. There must be trust and openness in your relationship.

Do you have the same interests? The same styles? Has this producer seen your work? Do they understand your style?

This person is going to be your ally and advocate. You need to trust and understand each other and be able to thrash things out.

A producer needs to be excited by the project and the people. Find a producer who’s passionate about what you do so that it’s an easy sell.

If you have a shared vision for the work, it’s much easier to connect.

 

5. Look to your network to find a producer.

This is especially important when you work freelance. The following are examples of strong resources who will represent you in your chosen artform:

• Irish Street Arts, Circus & Spectacle Network
• Theatre Forum
• Visual Arts Ireland
• Writers Guild of Ireland

It can be isolating working in the arts; we’re all here for each other. Local authorities and local arts centres are also great resources. Reach out to them. They’re willing and open people. They want the arts to flourish and grow so don’t be afraid to reach out to them.

The following companies have databases of producers for you to browse:
• Branar
• Promenade
• Field Arts
• Once Off Productions

 

6. Agree from the get-go what the fee is and what the producer will do.

Don’t let a grey area develop in your relationship. If there’s no formal contract, put the agreed timelines and fees into an email. This can change later on, but it’s important to capture and record everything so there’s no confusion. From that email you can build on conditions.

By defining and recording working terms and conditions, you show how much you value and respect the work being put in by your colleagues and partners.

Timesheets are a good idea – record the time you’re putting in, down to the quarter of an hour. This shows how long things take and makes it easier to plan.

Being clear on everyone’s expectations is important.

Contracts are a good thing. If you find them overwhelming, a letter of agreement might be easier to organise. This could capture the agreed time the producer will put in and what days they’re present in-person for. Maybe the first half of payment happens ahead of time and the rest afterwards. This can all be put into your own words and fit within a one-pager. There might be tweaks and changes as you go along; this all builds into your relationships and legitamises your work. Your colleagues and partners will always feel more comfortable around a defined plan. You don’t want vague agreements.

How to deal with failure and rejection in your career

by Brian O’Regan

 

1. You haven’t failed until you’ve quit.
Temporary setbacks are inevitable when you’re working towards something big, but unless you’ve stopped trying, then you haven’t failed. If something doesn’t work the first time (or the second or third time), try again. You haven’t failed yet.

2. Failure is something you can control.
If you can decide when you quit, then you can control when you fail. This is an empowering perspective, and it could help you get back on the proverbial horse when you fall off.

3. Rejection isn’t failure. It’s just someone else’s opinion, and you can’t control that.
Rejection is another inevitability when you’re pursuing a career in the creative sector. You can’t control rejection in the same way as you can control failure. Ask for feedback, learn from any mistakes you made (you might not have made any) and try again.

4. Focus your energy on what you can control.
When something goes wrong, think about what level of control you had over the outcome with these 3 questions…
● What did I have control over?
● What was I able to influence (partly control)?
● What did I have no control over?
Next time, focus on what you can control or influence, and don’t worry about what you can’t control.

5. Don’t take it personally.
As an artist/creative practitioner, your art may be very personal and very closely linked to your sense of self-worth. If your work gets rejected by someone, try not to take it as a personal rejection. Try to separate your sense of worth from your work, even if you’ve put your heart and soul into it.

6. Know when to quit, pivot, or change your approach.
How many times should you try something? That’s up to you, but don’t keep doing the same thing over and over again expecting a different result. If something clearly isn’t working, don’t be afraid to try something different. Sometimes quitting, or choosing to fail at something, is the right decision and it can free you up to focus on something else.

7. Don’t let a fear of failure stop you from trying.
Fear of failure is one of the root causes of procrastination, and over a long period of time, it can be far more debilitating than failure or rejection itself. Fear of failure can lock you into your comfort zone, but in order to learn and grow, you need to break out of it. Sometimes we fail because we’re too far out of our comfort zone, so try and take it one step at a time.

8. Use your support network to talk about your failures and rejections if you find it helpful.
Sometimes, talking about rejections or failures can help to soften the impact, and whomever you talk to will likely have their own stories to share as well. If you’d prefer not to talk to other people about it, try writing about it in a personal journal or even on a scrap of paper. Getting it off your chest can help you feel less isolated and can help you to move on.

9. Take the time to define success and reflect on setbacks.
Before you start something, define what “success” actually looks like. When setbacks occur, take the time to reflect constructively, but don’t dwell on them for too long. Remember what success looks like, think about what level of control/influence you had over the setback, and make a plan to move on.

10. Don’t put all your eggs in one basket.
Whether you’re applying for funding, applying for jobs, or trying to find a publisher for your first book, try to always have another potential option in mind while waiting to hear about results or decisions. This may help you to deal with a rejection letter or an unsuccessful application, and could help you to move on to the next opportunity faster.

Essentials of Sync

by Brian Scally

 

1. Do your research
Start out with TV shows, films, games, and brands you like. What types of music were used in them. Find out who selected that music and try to develop a relationship with them. Pitch your own music if you have tracks that are relevant and appropriate.

2. Be specific when pitching your music
It’s OK to send unsolicited emails to agents/music supervisors, once you’re specific.
Don’t pitch more than a small selection of your music. Send a private streaming link, with options to download WAV files.
Outline what you liked on projects they’ve worked on and suggest a piece of your music that could work in a similar way, e.g., “I was blown away by the piece of music you put in that swimming pool scene, I think this track could work well in a similar spot.”
The projects a supervisor will have worked on will likely have the same artistic thread running throughout so this is an effective way of showing how relevant you are to what they’re doing.

3. Have lyrics, all metadata, and instrumental versions of your music all on the one link
Ideally you don’t want them having to ask you for any additional files or info.

4. Get in touch with up and coming directors/producers
Screen Ireland invests in films so become familiar with what they’re working on and absolutely get in touch with directors/producers re. placing your music in their works.

5. If you’re a composer, go to established film/TV composers
Ask to shadow them/support them. Perhaps you could compose small pieces for them as you start out.